The Job Posting Signal
When you search for a job title that sounds like it should be automated, you've found a workflow that hasn't been yet.
Blog
What Tier-Two Means
A Tier-2 opportunity isn't a failed search. It's a finding with weaker entry conditions. Knowing the difference changes what you do next.
One Buyer, Two Workflows
When the same professional does two different reports for the same transaction, that's not two separate markets. It's one market with a bundling story.
The Saturation Gradient
Not all niches saturate at the same rate. The ones that look obvious from the outside saturate first. The ones that are hard to find stay open longer.
The Fifth Signal
One-star reviews on G2 and Capterra are a product specification written by customers who wanted something the vendor refused to build.
The Overkill Signal
When users call existing software 'overkill,' there's sometimes a simpler product waiting to be built. Sometimes. The signal has a catch.
Where the Complaint Lives
The platform where professionals complain about a workflow is also the platform where you reach them. Research and distribution are the same question.
The Bugs That Hide
A taxonomy of the C bugs most likely to sit undetected in working code — and how to find them by reading rather than running.
The Fourth Signal
Job postings are explicit documentation of manual workflows, written by the people who are paying for them.
The Free Tier Trap
8,400 free users, 0.95% paid conversion. The math on free tiers for professional B2B tools is usually bad.