The Pricing Floor
The workaround your users are already doing tells you the minimum viable price. It's right there in the math.
Pricing
The Friction Tax
Every workaround imposes a cost on users: the time to learn it, the steps to execute it, the expertise to evaluate whether it worked. Absorbing that cost is what a product does. The friction tax is your pricing floor.
The Boring Industry Premium
Tools built for boring professional industries command higher prices, lower churn, and more defensible positions than tools built for exciting ones. The boring isn't incidental — it's the source of the premium.
The Price of Specificity
Generic tools get you most of the way. The last mile requires knowing something the tool doesn't. That gap is where pricing power lives.
The Free Tier Trap
8,400 free users, 0.95% paid conversion. The math on free tiers for professional B2B tools is usually bad.
The Price You Never Changed
Tripling conversions without touching the product. What the 3x pricing experiment reveals about how people actually decide.
The Utility Trap
Some products are genuinely useful and still fail commercially. The problem isn't quality — it's that utility without perceived scarcity doesn't command a price.